IKEA – Relax into Greatness

I was really pleased to be hired by Mother London for their latest campaign with Ikea to bring to life a panorama featuring their campaign Lion.

http://www.relaxlikealion.com/

Shot on the hottest day of the year i was grateful to the actor in the lion suit for doing such a great job. There are 4 video clips to find.. one is hidden one where he waves at the camera. Special mention to Simon Cam from wearecrew.com who did a great job coding the hotspots and putting the lion together.

http://www.ikea.com/gb/en/ikea/relax-into-greatness/ (Scroll down past the first video to see the interactive panorama) – The campaign lasted a year and this page is now offline.

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